AboutCitadel Heritage

Jonathan Barnes
Licensed in 7 states · NPN 21719380
I’m Jonathan Barnes. I was born and raised in Greenville, Illinois, played five years of college baseball, and earned my MBA from McKendree University, so I understand firsthand what it takes for a business, and a family, to succeed. I work as a tax accountant for businesses, and through Citadel Heritage I help families find simple, honest life insurance built around what matters most to them.
Our goal is simple: make sure the people you love are taken care of, without pressure and with the fine print explained in plain English. For every family we help, we look for the most coverage their budget allows at the lowest monthly premium we can find among the insurance companies we work with.
We’re independent, so we aren’t tied to any one insurance company. We compare policies from the insurance companies we work with, handle the paperwork, and walk you through every step. There’s no fee for our help (the insurance company you choose pays us a commission), and there’s never an obligation.
Why sooner beats later
Four reasons not to put it off
Rates generally rise with age
Your premium is based partly on your age when you apply, so applying sooner usually means a lower monthly rate.
Qualify while you’re healthy
Your health affects what you can get and what it costs. A new diagnosis can mean a higher price, a waiting period before full benefits, or no offer from some companies.
The risk is already here
If something happened this week, your family would feel it immediately, with nothing in place to soften it.
The relief starts once you’re covered
Once your policy is in force, you get back to living, knowing the people you love have protection in place.
Why independent
More than one company to choose from
There are three common ways to buy life insurance. Here’s how they differ.
Company agentA company’s own agent
Represents one company
- Mainly one company’s policies
- One company’s underwriting decision
- Offers mainly that company’s policies
- One company’s underwriting decision
- One company’s prices
- Service through that company’s office
Quote websiteAn online quote site
Mostly self-serve
- Quotes to compare on your own
- Help choosing varies by site
- A list of quotes to compare on your own
- Help choosing varies by site
- Service through the site’s own team
One agent, start to finish
Citadel Heritage
Works with many companies
- Many companies compared for you, side by side
- Jonathan, from the first call to the signed policy
- We look for the company likely to approve you, at the lowest price we can find
- The same person, whenever your family needs help
Our help costs you nothing extra. The insurance company that issues your policy sets the premium and pays Jonathan a commission, so you pay the same premium for that policy as you would through any other agent.
How it works
From first call to your application
30–45MIN
Your first call takes about 30 to 45 minutes. We handle the paperwork and tell you if the insurance company needs anything more.
We talk
A relaxed call about your family, what you want to protect and what fits your budget. No pressure, ever.
We shop for you
We compare the insurance companies we’re appointed with and show you the most coverage your budget allows, at the best price we can find for your age and health.
We apply together
Many policies need no medical exam, just health questions answered by phone. Approval and price depend on your answers and the insurance company’s review. Depending on your health, some policies pay only a limited benefit in the first two or three years. We handle the paperwork.
Kept private
When you apply, the insurance company checks records such as your medical and prescription history, so the application asks for your Social Security number. We keep it confidential, use it only for your coverage, and never sell it. You’re never obligated to buy.
Start today
Let’s find your best option
Two ways to start. Choose whichever suits you.
Book a time
Pick a day and time that works for you, and talk it over with Jonathan then.
Talk it through
Call or text Jonathan’s office. Jonathan’s automated assistant answers and books you a time to talk with Jonathan. No call center, no queue.
This is a solicitation of insurance. By submitting your information or booking an appointment, you agree that a licensed insurance agent may contact you.

Jonathan Barnes
Citadel Heritage · Licensed in 7 states · NPN 21719380
